Fractalink - Case Studies

The Payments bank is a new concept to reach out to the most rural parts of the country bringing banking benefits to the rural populace. The Bank also aims to make payments completely digital.

With changing times and online marketplace revolution Raymond seemed to be loosing ground. The digital transformation exercise was put in place to be able to leverage Raymonds legacy and help build a strong omnichannel opportunity which customers could not ignore.

VOOT is an OTT platform providing premium high quality content from VIACOM 18 television channels. Currently VOOT is 2nd most popular OTT provider just behind hotstar.

Everyday all of us are generating loads of data. The amount of information we collect every second makes it impossible to humans to interpret.Catchmedia is a platform which saw an opportunity in the entertainment industry and built their solution around this vertical.

D'Decor, the worlds largest manufacturers of upholstery and curtain fabric, have their footprint in all major towns and cities via an extensive network of franchisees. They cater to a wide range of customer tastes and budget expectations. In addition to manufacturing upholstery, they package bed linens, cushion covers and blinds.

One of the most popular car brands in the country, Maruti Suzuki underwent a major digital facelift last year. They partnered with Fractal Ink to create several digital assets that went together to create an omnichannel ecosystem for customers to interact with, mostly during the exploration and consideration phase of the customer journey.

With the changing times and behaviour, we today are turning towards technology to reach out to masses. 5Nance is once such platform which will allow new age investors to leverage new technology with age old wisdom to grow their money

GOQii ecosystem combines a Smart Fitness Band, an App, Care Team including a Personal Coach, Experts and a Doctor to help you meet your health targets.

Pricing products optimally can significantly affect margins and hence profitability. Despite its importance, companies do not understand pricing theory or approach it scientifically to derive value. Vistaars solutions provide superior pricing intelligence and collaborative capabilities across the company.

NIYOGIN solves real problems that small businesses face for their financial needs every day. Whether it is collateral free access to credit for working capital, financing small projects, expanding businesses or purchasing inventory. Working through an efficient ecosystem of people and technology, they deliver timely access to credit with flexible tenures and at reasonable interest rates.

Shemaroo by far is one of the most well known name when it comes to producing authentic Indian content. Shemaroo brings together their rich library of content on latest tech platforms. You can now experience the rich legacy of content on your favorite medium mobile, desktops or television.

WIFT took a rather unusual route to building a platform for job search near you. It uses your geolocation coordinates and matches up with your job preferences with potential employers near your home. This is useful in metro cities where travel time is increasingly eating into productive time of people.

BEST is the largest organized bus transport network among major Indian cities that caters to roughly 5 -6 million commuters everyday. BEST last year took up this mammoth task of creating a Bus Information System that leverages the power of mobility and digital tech to deliver real time information of Buses.